You can run a structured
Magento gift campaign by using the platform’s cart price rules to define conditions like minimum cart value, specific products, or customer groups and automatically apply gift items when those conditions are met. Set start and end dates for time‑limited rewards, choose which products qualify, and ensure the free gifts are shown clearly in the cart and checkout to motivate purchases. Regularly reviewing rule performance and adjusting thresholds or eligible items helps keep campaigns effective and engaging over time.